MRA experiential tours & equipment
Has worked for years as a Detroit automotive supplier representing both US Fortune 500 & Foreign based manufacturers. With a focus on automotive materials I have a strong automotive network and have supplied Art Road with various materials for use by Art Road Students to express their creativity.
In 2000, after having earned a Bachelor of Arts degree in Drama Communications at the University of Windsor, Tony Amato began his career working at a local radio station handling both production duties and field marketing activations. After spending several years managing his own restaurant and rental properties, Tony came to MRA with a strong business and customer service background.
Tony started with MRA as a tour manager, travelling across the country with one of the company’s first major mobile tours. When he started, MRA was a very small company, with only six employees. Over the course of 13 years Tony was continually promoted, holding the positions of Client Services Manager, Director of Client Services, Vice President of Client Services, Executive Vice President of MRA, and finally to Owner and President of the company.
Having held all of these positions, Tony has the unique ability to relate to all aspects of operating a business, and sees things from the perspective of not only his clients, but also from that of his entry-level employees. Throughout his time at MRA, Tony has helped the company expand and thrive, increasing in size to over 65 employees, and now operating in offices in Detroit, Windsor and Toronto. Many of his tours have won numerous awards and recognition for design, creating a buzz in the marketing world, and establishing MRA as a leader in its industry.
As a father of two young children, Tony prioritizes a balance between work and family, and promotes this belief amongst all of his employees. He’s also heavily involved in the Windsor-Essex community, where he has lived his entire life. In 2013, he helped create, organize and execute the Heart Breaker Challenge, a 5-8k mud and obstacle race, whose purpose is to raise money for the Cardiac, Stroke and Pulmonary Rehab Programs at Hotel-Dieu Grace Hospital in Windsor. Tony considers this one of his greatest and most fulfilling accomplishments, having raised hundreds of thousands of dollars in its first five years of operations alone.